Set operating hours
Define weekdays, workday length, timezone, service duration, and overlap rules that control available booking slots.
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A Dertdawg product
Built by Dertdawg for service businesses that need to know what is booked, who is working, how much capacity is left, and whether the team is accountable for every hour sold.
Why SideKick Insights
SideKick Insights connects bookings, planned service hours, employee schedules, estimated sales, utilization, and completion status so owners can see whether the business is fully used, overcommitted, or leaving capacity unsold.
Operations snapshot
Owners and managers can see booked capacity, working employees, active services, estimated booking value, unassigned work, and pending approvals without rebuilding the picture from texts and calendars.

Capacity and planned hours
Define weekdays, workday length, timezone, service duration, and overlap rules that control available booking slots.
Add seasonal hours, holiday closures, longer days, shorter days, and known staffing changes before they affect the schedule.
Use employee counts and overlap limits to keep booking volume aligned with the team actually available.
Every booking has a status, assigned employees, estimated value, planned service hours, and completion trail.
Booking rules
Future capacity overrides
Employee accountability
SideKick Insights makes accountability visible by connecting each booking to its service duration, estimated value, assigned employees, status, and completion path.
Utilization and estimated sales
Track estimated sales from booked services, add-ons, and rewards-adjusted booking amounts. Owners can review month-to-date and historical estimated revenue while cost and financial visibility remain permission-controlled.
Estimated revenue

Customer and employee mobile
Customers can complete profiles, book valid slots, view rewards, request changes, and receive booking updates. Employees get a hidden schedule view tied to their active staff record.
Insights built into daily work
SideKick Insights surfaces utilization, estimated revenue, active services, working crew, pending changes, rewards, and customer history where operators already make decisions.
Bookings
Create walk-ins, accept mobile bookings, move jobs, handle same-day change requests, and keep customer updates connected.
Utilization
Track bookings by date, booked capacity, active services, working crew, and the difference between sold hours and available hours.
Employees
See who is working, assign employees to bookings, spot unassigned work, and keep job ownership visible.
Accountability
Track planned job hours, service-hour ownership, assignment state, completion status, ready-for-pickup communication, and employee action history.
Security and trust
SideKick Insights keeps bookings, customers, staff, approvals, and reporting in one governed record, then shows each person the view their role is allowed to use.
Portal access starts with OAuth through supported identity providers, so teams can use strong authentication controls such as modern phishing-resistant MFA where those controls are enabled.
Default-deny access, assigned roles, and a permission matrix control who can manage schedules, view customer contact details, see costs, read financials, and change access policy.
Tenant-aware backend policies and permission checks keep each business working from its own operating record while limiting sensitive workflows to authorized users.
Built around the people doing the work
Owners, managers, technicians, and customers work from the same source of truth without exposing the same data or controls to every role.
Utilization, estimated sales, active services, capacity, employee coverage, and role-based security.
Bookings, walk-ins, assignments, approvals, planned hours, and daily accountability.
Assigned jobs, service details, claim actions, completion controls, and operational reminders.
Mobile booking, profile details, rewards, upcoming appointments, change requests, and updates.
Implementation demo
Bring your services, capacity rules, staff roles, customer flow, and same-day change policy. Dertdawg will show how SideKick Insights tracks utilization, bookings, employees, planned hours, estimated sales, and accountability.